eBook
How HubSpot scales data trust across 8,000 employees
Learn how HubSpot creates a scalable, high-impact data culture — one where insights don’t just exist but actively shape decisions.
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Shipping out data products at enterprise-sized companies require a lot of organization and tight processes! Tony Avino, Head of Analytics Engineering at HubSpot, walks us through his playbook for how his team delivers data assets that are trusted and used at the 8,000 person org. See HubSpot's playbook for how to:
Create organizational alignment around data
Communicating new data products that drive usage
Clarifying data roles to eliminate confusion
Telling the impact story of the analytics engineering team org